Many bars and pubs now serve food, even if it’s a basic bar “The way to someone’s heart is through their stomach.” It can also serve as a great pre-drink venue for those going “out out” later in the evening. For those who enjoy a drink out but find loud bars or nightclubs overbearing, this new day-time offering is ideal. It’s clear consumers like the chilled out atmosphere of a coffee shop, with the addition of quality alcohol. Into something totally different during the day. So it makes sense for night-time venues to transform their offering We know people are generally drinking less and the number of teetotal-ersĪre rising. Town centres have recently experienced a 46% uplift in juiceīars. This includes a 31% increase in the number of coffee shops The number of town centre bars, pubs and clubs fall, cafes Maintaining a strong sense of brand and unique place within the market. This almostīecomes a 24/7 bar offering, appealing to different demographics yet Seamlessly switch between their morning espresso through to their earlyĪfternoon glass of red… and without needing to leave their seats. Menu is tucked away in the stack ready for the afternoon and evening crowd to Morning right through until the afternoon. TheseĬoffee shops serve breakfast, brunch and hot drinks from the early hours of the Hybrid coffee shops are set to be the next big thing. So how can the night-time industry transform its day-time offering? Coffee to cocktails Limiting a business just to night-time leisure could limit revenue and ultimately have a negative impact on profits and business sustainability. So even on busy weekend days, night-time bars and clubs should capitalise on an opportunity to provide an additional day-time offering. Research also shows that consumers prefer day drinking to drinking at night. Socialising straight after work and are generally meeting for shorter amounts Flexibility and customer experience are at the top of theĪgenda for the night-time industry.
0 kommentar(er)
